Tuesday, 10 December 2019

How To Rank Your Website With Proper SEO Strategy


Today we are going to see what SEO methods   are currently being used to classify web pages nationally and worldwide.
On the one hand, the SEO methods that work best when there is little budget for SEO and what methods are used when there is enough budget to invest at this point.
I will even reveal the exact methods that some brands are following to boost their organic rankings and earn millions of monthly visits coming from Google.
An SEO article that I hope can teach you and discover things like:
  • What SEO is done when there is not much money to invest.
  • What SEO is done when there is money to invest.
  • What SEO strategies do the big brands
  • Who dominates Google rankings and why.
With this information you can deduce many unknown things from SEO and that many I'm sure you want to know.
When I talk with some clients about how we can scale their online business, they themselves are committed to carrying out actions such as:
  1. Create an automation of the product or service to generate leads or similar.
  2. Invest more in adwords.
  3. Work more keywords.
  4. Create more content within the website.
  5. Do more things on social networks.
Let me tell you that none of these tactics is the most suitable to scale a business on the Internet, and make it get a HUGE number of monthly visits.
For me they are simply - poor methods.
I do not say that they are not valid, but that people do not usually get out of there.
Before you send me to the wolves through a comment on social networks or right here, let me explain how it is done, how you can go from having 100 visits / day to having 3,000 visits / day or much more and What is the SEO methodology used by major brands to master Google SERPS .

How to classify a website with low budget. Examples

We will start with the most common and SEO methods that are currently being used to help classify web page content .
You will agree with me that the vast majority of entrepreneurs, freelancers, freelancers and small businesses do not invest (or can invest) much in SEO.
Many people now have a business idea and want to try it, and the internet seems to be the "best testing ground" that exists.
Many also think it is the cheapest site .
However, it is also true that most do not reach the first year of life and have to close. And that is confirmed by the various studies on entrepreneurship that have been conducted in recent years.
From my point of view they make several mistakes that prevent success:
  1. Not having a small budget for an SEO expert to review the website.
  2. Leaning too much on social networks without assessing other options to get traffic.
  3. Not having a medium-term positioning strategy.
  4. Think that Facebook or Instagram are the solution to sell.
  5. Creating content is having a basic knowledge of SEO.
I assure you that these points are met in many of the cases that reach us at www.ginesmayol.com .
And I assure you that many of the cases are solved quite quickly.

SEO methods to classify your website yourself

I treat this point from the point of view:
It can be followed by the owner of a website or blog that does all the work inside and outside itself in order to better rank on Google.
Pros of this method: The owner of the website has full control of everything that is done on it and its results.
Cons of this method: It is usually slow to see good results and involves great effort and work by the webmaster. Sometimes the project does not finish working. 
I am going to show you some SEO methods that you can do yourself with your blog or website and that can help you improve your ranking in google.
#1. Write long format content. 
You may have read it 1001 times, but simply - it works.
Google loves this type of format. For them, a website with a large amount of text is synonymous with quality and authority. 
Here is a trick ...
I have read several times in different SEO blogs where they have done tests with this, that by adding around 800 to 1,000 words to several of their old articles, they have improved their organic rankings in just one week.
Here is another trick that follows this ...
If you do this, remember:
  1. Update the edition date of the article.
  2. Include in title [Updated]
  3. If you include the best year [ahem: The best business marketing tactics of 2018 (Updated)]
Remember that Google likes fresh and current content, therefore, this method still works very well.
How to do it wrong:
  1. Add just a small paragraph to the article or just change the headline.
  2. Update the editing date without touching anything else in the post.
This may carry a Google penalty risk, and this has recently been confirmed by Mr. John Muller of Google.
#two. Nofollow links. 
This well done method can help boost any web page, and let's see how it is done.
As a general rule, that you already know for sure and that we will see more closely, external links help to position a website.
But there are two types:
  1. Dofollow links
  2. Nofollow links
Just in case, you don't know what a nofollow link is , I tell you in one sentence:
A nofollow link is one that indicates the bot of a search engine like Google, which does not want to convey relevance to the page that arrives with that link.
In short, if you put the "nofollow" tag on a link, you will not pass PageRank (or strength of your website) to the linked site.

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